JOE & THE JUICE

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Joe & The Juice is a Danish international coffee and juice bar chain founded in 2002 by karate champion Kaspar Basse in Copenhagen. The company operates multiple Chicago locations and specializes in freshly prepared organic juices, smoothies, coffee, and healthy sandwiches designed to make nutritious eating appealing and convenient. As a for-profit business, Joe & The Juice has grown from a single store to over 440 locations globally by 2025, with majority ownership acquired by investment firm General Atlantic in 2023 for $641 million.